The Project
Almond Roca partnered with us to create a social media campaign introducing their newest product through a series of vibrant, eye-catching photos.

The creative approach focused on amplifying the brand’s signature colors and playful personality, developing bold visuals designed to stand out in social feeds while reinforcing Almond Roca’s recognizable aesthetic. The resulting content delivered a fresh and engaging take on the product, built to capture attention and drive interest across digital channels.

My Role
As Creative Producer, I managed the project from planning through execution, overseeing:

• Project scoping, budgeting, and scheduling

• Team collaboration and management throughout all phases of production

• Talent and resource procurement

• Production logistics and coordination

• Project invoicing and financial management