The Project
Stonemill Kitchens partnered with us to create a social media campaign that would push the brand in a fresh visual direction and increase engagement with its audience.

Inspired by emerging trends in food and consumer packaged goods marketing, we developed a series of vibrant photos and stop-motion animations designed to stand out in crowded social feeds. The creative approach leaned into bold color, dynamic composition, and the brand’s distinctive packaging while pairing the visuals with playful, personality-driven copy that reflected Stonemill Kitchens’ lighthearted voice.

The resulting content helped modernize the brand’s social presence, creating eye-catching assets that encouraged engagement while reinforcing the fun and approachable nature of the brand.

My Role
As Creative Producer, I managed the project from concept through delivery, overseeing:

• Team collaboration and management throughout all phases of production

• Project scoping, budgeting, and scheduling

• Talent and resource procurement

• Production logistics and coordination

• Project invoicing and financial management

Client: Stonemill Kitchens
Agency: Project Bionic
Creative Director: Ken Stock
Team:
- 4 Internal

Live Date: October 2022
Deliverables:
- 6x stop motion videos
- 6x still visuals
Timing:
- Production lead time 4 weeks