Restaurant Quality, Right at Home
The Job
We were asked to create a series of photos and videos for a social media campaign that showcased 3 of Main St. Bistro’s sides that embodied their slogan “Restaurant Quality, Right at Home”.
We wanted to showcase how easy and approachable making a “restaurant quality” meal at home was by incorporating these ready to eat sides and making sure that the main proteins and additional sides felt aspirational but not too difficult to make at home for your family.
My Role
- Work at co-art director to create the concept and plan the visual execution
- Collaborating with and managing the team through all phases
- Scoping, budgeting, planning
- Booking talent, freelancers, location, and resources
- Invoicing
Client: Main St. Bistro
Agency: Project Bionic
Co-Art Director: Clint Bosman
Team:
- Internal: 3
- Freelance: 2
Live Date: April 2022
Deliverables:
- 10x 5 sec videos
- 30x still visuals
Timing:
- Production lead time 6 weeks